Facebook Digital Money Libra–> Diem
뉴스에서 비트코인 보도가 되면서 일반인들에게도 점차 디지털 코인에 대한 관심과 대중화가 이루어지고 있다. 큰 흐름을 보면 Next 화폐는 금 – 달러에서 –> 디지털 화폐는 필연일 수 밖에 없다. […]
[Photo][illustration] + AI – Remove Image Background
[digital forensics] Adobe is using machine learning to make it easier to spot Photoshopped imageshttps://www.theverge.com/2018/6/22/17487764/adobe-photoshopped-fakes-edit-spotted-using-machine-learning-ai Deep Angel is an artificial intelligence that erases objects from photographs.http://deepangel.media.mit.edu/ Remove Image Backgroundhttps://www.remove.bg/ Humaaans / Mix and match illustration library. Cloudflare Color / Accessibility in-context color tool.
[Art] Artificial Intelligence and the Art of Mario Klingemann
https://www.sothebys.com/en/articles/artificial-intelligence-and-the-art-of-mario-klingemann Sotheby’s Contemporary Art Day Auction on 6 March features a unique creation by artist Mario Klingemann. Memories of Passersby I is a machine installation that uses neural networks to generate an infinite stream […]
Cinema LED customer experience
스탠퍼드대의 리브스 교수는 화질보다는 화면의 크기가 몰입도, 호감도, 각성의 측면에서 사용자에 미치는 영향이 크며, 똑같은 화질의 TV라 하더라도 음질의 차이에 따라 사용자들의 화질에 대한 주관적인 평가가 달라짐을 밝혔다. 심리학자들은 이러한 현상들을 인간 진화의 결과로 설명한다. 즉, 인간의 시각 경험은 선명도는 낮지만 더 많은 영역을 커버할 수 있는 ‘주변시(周邊視)’를 통해 생존에 영향을 줄 수 있는 대상들을 빠르게 파악하는 쪽으로 진화해 왔으며, […]
Oil / Petroleum Marketing
http://www.m-i.kr/news/articleView.html?idxno=460186 S Oil굿오일(Good Oil)을 뜻하는 구도일 캐릭터를 전면 활용하고 있다. 구도일은 에쓰오일이 2012년 도입한 브랜드 마스코트다. 회사는 구도일 캐릭터를 패밀리로 확장해 다양한 마케팅을 선보이고 있다. 지난 8월에는 워킹맘 등 여성 고객을 대상으로 ‘구도일패밀리 응원이벤트’를 열어 호응을 얻었다.
9 Steps to an Effective ABM program
1. Position ABM as a Strategic Initiative Marketing and sales leadership should collaborate to define this strategy and communicate the plan and larger initiative to the marketing and sales teams. […]
Priority of B2B Marketing
B2C Marketing 담당자는 Awareness, Engagement등의 KPI의 수치를 달성하고 박수를 친후 다음 Campaign을 즐거운 마음으로 시작할 수 있지만, 반면 B2B Marketing 담당자는 Web traffic volume, eDM open rate, Lead volume? 보다 Lead quality와 Pipeline impact의 결과에 더 focus 해야한다고 봅니다 -그렇기 때문에 Data Driven approach가 B2B Marketing에선 더 중요하다고 할 수 있겠습니다. Metrics for B2B marketing success Your boss never understood meaning […]
[Airport] Asia Pacific sees strongest growth in international traffic since April 2017
ASIA PACIFIC. International traffic in Asia Pacific soared +12.4% in March, offering comfort to the travel retail industry following significant monthly volatility in the region over the last 12 months. That’s […]
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[CASE STUDY][HotelTV] HILTON RECYCLING PROGRAM
LG and Hilton Join Forces for Forward-Thinking Hotel TV Recycling Program. see Case Study Link – source from https://www.lg.com/us/business/commercial-display/resources/case-studies/pdfs/CS_Hilton_Recycle_111735_PR.pdf
Catchy Business Slogans & Taglines
“Just Do It” “Think Different” “Shave Time. Shave Money” “Because You’re Worth It” “Got Milk?” “There are some things money can’t buy. For everything else, there’s MasterCard.” “Designed for Driving Pleasure” “Every Little Helps” “Melts in Your Mouth, Not in Your Hands” “The Quicker Picker Upper” “A Diamond is Forever” “Betcha Can’t Eat Just One” “Advancement Through Technology” “America Runs […]
[Airport] The World’s Top 100 Airports in 2017
The World’s Top 100 Airports – 2017 2017 Rating 2016 Rating 1 Singapore Changi 1 2 Tokyo Intl Haneda 4 3 Incheon Intl Airport 2 4 Munich Airport 3 5 […]
2018 Worldwide Cruise Line Market Share
The 2018 total worldwide ocean cruise industry is estimated at $45.6 billion (a 4.6% increase over 2017) with 26.0 million annualized passengers carried (a 3.3% increase over 2017). Brand diversification of all […]
[Tech in Marketing] In-store Experience – Interactive Fitting Room
Smart Mirrors Might Be The Future Of In-Store Customer Analytics SHOWROOM 122 Orchard Street – schedule a visit – HQ & LAB San Francisco, CA SATELLITE Seattle, WA
[Tech in Marketing] Three Strategies for Creating Retail ‘Stickiness
source: http://www.lg.com/us/business/download/resources/BT00001837/BT00001837_3390.pdf ENHANCE YOUR BRAND IMAGE SEND PERSONALIZED COMMUNICATIONS ON THE SPOT EXTEND YOUR STORE WITH ENDLESS AISLES
Henry Sung 